Convoso

Convoso are the recognized leaders in outbound dialing and leveraged their leadership position to expand int the broader call center software category. Made partnered with Convoso to reposition the brand, provide a strong messaging platform based on the simple proposition of Making More Happen. Using this as the strategic jumping off point, Made developed a new logo, visual identity system and website that are powering Convoso through their next chapter of growth.

Brand Strategy, Positioning & Messaging

Logo

Visual Identity

Website Design

The Convoso logo incorporates abstract elements that invite interpretation. These symbolic shapes represent connectivity, collaboration, and the seamless flow of communications. The mark itself has a dynamic nature that connotes movement, and when animated, can represent a flywheel—momentum, forward motion, growth.

The Convoso logo incorporates abstract elements that invite interpretation. These symbolic shapes represent connectivity, collaboration, and the seamless flow of communications. The mark itself has a dynamic nature that connotes movement, and when animated, can represent a flywheel—momentum, forward motion, growth.

The Convoso logo incorporates abstract elements that invite interpretation. These symbolic shapes represent connectivity, collaboration, and the seamless flow of communications. The mark itself has a dynamic nature that connotes movement, and when animated, can represent a flywheel—momentum, forward motion, growth.

Made developed a series of branded shapes, called Pathways, that evoke a sense of motion and can be brought to life in different contexts using the primary and secondary color palettes.

Made developed a series of branded shapes, called Pathways, that evoke a sense of motion and can be brought to life in different contexts using the primary and secondary color palettes.

Made developed a series of branded shapes, called Pathways, that evoke a sense of motion and can be brought to life in different contexts using the primary and secondary color palettes.